In continuing with the article series on maximizing business relationships, the next and third method is Lunch.
There has been a lot written about this, but here is my feeling about lunch. It is your precious time; spend it with people who you want to do business with. Take it seriously and use the time wisely. Make it part of your marketing budget to eat lunch with someone you can do business with weekly. Spend that time building your relationship and helping them increase business. Strategize on a sale or give advice in your area of expertise. You will increase business much faster by helping someone with a business problem than by pitching them on your products and services. If you are meeting with referral partners then talk about your mutual clients and how you can help them better, or talk about clients you would like to refer to each other.
Next post will continue on to the 4th of the 8 methods – Being Straightforward.
Alice Suggests – The Millionaire Make Game
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