The New York Times on Marketing your Business with Facebook

by Alice on November 19, 2009

How to Market Your Business With Facebook

By KERMIT PATTISON Published: November 11, 2009

Quick Tips:

  • Identify a short list of goals before you begin.
  • Show some personality in your page.
  • Don’t shill. Use your page to engage-and trust that sales will follow.
  • Use Facebook data to analyze your customer demographics.

A growing number of businesses are making Facebook an indispensible part of hanging out their shingles. Small businesses are using it to find new customers, build online communities of fans and dig into gold mines of demographic information.

Read the full article  from the New York Times

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