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Yes, You Can Sell on Social Media

January 7, 2012

What you can’t do is spam. Kipp Bodnar wrote a great article on Social Media B2B called 5 Ridiculous B2B Social Media Marketing Myths. Business owners need to learn to use social media. If they are just starting now they are coming late to the game. Social media is part of sales and marketing now [...]

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Cash from Compassion

January 5, 2012

From new clients to news coverage, it’s a no-brainer that being involved with your community is a great way to boost small business growth.  But what’s the best way to give back – and make sure everybody wins? http://www.littlepinkbook.com/little-pink-book/business/cash-from-compassion

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How to Get Followers on Your LinkedIn Company Page

November 29, 2011

(In an earlier post, I discussed whether or not you should be on LinkedIn. If you’re new to LinkedIn, you’ll want to read that article first to learn how to build a strong network.) There is lots of talk about the new LinkedIn company pages. For some it is just another place on the internet [...]

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How Can I Get Business From My Volunteer Efforts?

September 20, 2011

This is a controversial topic. When you are volunteering, it should be from the heart and because you want to help your community. That said, I have met many wonderful people through my volunteer efforts over the years and some of them have become my clients. Years ago when I was the president of Nevada Gifted [...]

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Are you making connections at networking events?

July 28, 2011

Networking is not about selling, is about connecting, learning about people and building relationships because people buy from people they know, like and trust. However many people are not great networkers because they don’t know what to do and they’re uncomfortable.  Listen to my recent Executive Networks teleseminar with Michael Dulworth author of The Connect Effect to [...]

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Stop Handling Objections & Start Closing More Deals!

June 13, 2011

How often do you lower the price of your product or service to close a deal? Many times objections come up during the sales process and we are too quick to appease with a price reduction.  Price can be a smoke screen and if we rush too quickly to solve for that we may not [...]

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Provide Content & Be Consistent on Facebook

June 10, 2011

Businesses need to develop a social media strategy as part of their overall sales and marketing plan.  In my previous post, I mentioned 3 keys to developing a successful Facebook strategy that will help you increase sales:   Connection   Content   Consistency In that post, I discussed how to make connections on Facebook. This [...]

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3 Keys to Developing a Successful Facebook Strategy for your Business

June 7, 2011

It’s hard to believe the number of people who still ask me if they should be using social media for their business.  Although there are certain businesses or industries who may benefit less from social media the vast majority of businesses can benefit greatly.  Aside from developing brand awareness, many businesses can actually generate leads [...]

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Using Social Media to Drive Traffic to your Website

May 17, 2011

People are always asking me how they can drive traffic to their website using social media.  I am not a social media guru but I do know  a few.  Here’s what I do: 1. Make sure that each blog post I write has a call to action that drives the reader to my website. 2. [...]

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Is Your Salesperson a World Class Networker?

May 13, 2011

When you hire a salesperson, how do you know if they’re a world class networker? So many companies hire salespeople and quickly become disappointed in their performance.  In his article, Is Your Sales Candidate a Great Networker? Barry Deutsch of Impact Hiring explains: You’re conducting an interview for a sales professional. This hire is critical [...]

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